LUCID
Software:
Adobe After Effects
Adobe Photoshop
Adobe Illustrator
Miro
Date: 3 November 2024
[6 Weeks]
A motion branding project designed around a start-up music TV channel, self-created for the youth generations.
Curated as a radical, alternative escape for music-heads and 80s wannabes, this channel aims to encourage different and inspire creativity. A political detox
and escape from reality, Lucid (LCD) follows three main themes within its production - Lead, Change and Dream; each of these are reflected within it’s three main idents.
THE IDENTS
( LEAD + CHANGE + DREAM)
FINAL SHOWREEL
(+ SOUND DESIGN)