SCROLL
KIP
A branding project that required the design of a brand new product line
based on a natural phenomenon - developing skills in branding and ideation.
Software:
Adobe Photoshop
Adobe Dimension
Adobe After Effects
Adobe Indesign
Date:
13 May 2024
[6 Weeks]
Another live brief, this time set by Pearlfisher, saw me designing a brand new company and product line around a natural phenomenon, nacreous clouds.
The concept for this brand drew from the characteristics of these clouds, associated with comfort, purity, and sleep - which led me down the good sleep, wellness path, that lended itself to many creative opportunities.
Including pillow-cases, eye masks, and high end skin-care products, this brand aimed to provide support for typically young adults; more specifically pregnant women and first time mums, who often struggle with sleep, in an effort to support their process and help them feel comforted and feel themselves, under any circumstance.